Monday, 28 April 2008

Assignment 3: Week 7 - One colour logos

The first logo is something that I think reproduces very well in a small size and can be found on so many things, from posters to CDs to websites. Although there is a one-colour version that is red (with some grey writing 'for the Arts'), most of the time you will find this logo in all black or all white, depending on the surrounding art work. I love this logo - it's simple and effective. Interestingly, when you do see this logo on many artist's works, you nly see the ACOA's logo, not the Australian Government's! Here they are together, as specified by the Australia Council on their website:





The next is one that, again, is reproduced in one colour for artist's works. I really like this logo because it says something very simple about what it is - mainly, WA. It reproduces very well in one colour as well. I would like to see a bit more of an artistic lean to it though...





The third logo is usually green and black only, but agin it has to be also reproduced as a one colour. I chose these three because I think it's good to think about how logos translate without colour or just one colour, and not to rely too heavily on colour in logos for them to be effective.


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