Assessment 2: Response to Readings Topic 4

David Airey's Design Brief

I liked this designer so much I spent a long time trawling through his website. I'm so happy that someone who has been working as a designer for a time has not only bothered to put all of this great information up on his website, but also takes the time to respond to other designers. A real gem of a guy!

It has been incredibly valuable to spend this time on design briefs. Up until now, I pretty much have just sat at a computer, thinking and playing until something comes to me. This, along with the all-too-often holes in my technical skill means many design projects take much longer than they should.

I'll be honest and say that the reading had very little effect on my jewellery design brief. I didn't go through a process like David Airey's, because I did the designs before the reading, but I can see how valuable it would have been to have done so. Thinking about the client's needs, the design limits and even a sketching process would all have added to the quality and speed of the work. From here, I would like to really change how I have been working, and become systemetised enough so that creation can be supported. In the end, spending less time fluffing about means more time to design, after all!