Thursday, 20 March 2008

Teenage Fashion Shop Logotypes

This was actually quite hard! At first, it's easy to go with all the kid stuff, but it helps to remember that many teenage girls are trying NOT to be kids anymore. Assuming too girly or too young a logotype could potentially alienate the customers.

I chose a range that wavered between the two - some are quite young and frilly, others are more urban in their orientation. I even chose some quite plain, bold type faces. Anyway, here they are:


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